6.2 Prescriptive Analytics: Optimization and Simulation

Descriptive and predictive analytics creates the foundation (i.e., choice alternative) for prescriptive analytics (i.e., making best possible decision). Descriptive and Predictive leads to Prescriptive. A great example of this is, profit maximization based on optimal spending on promotions and product/service pricing.

• How does Samsung process for decision making, specifically when risk and/or uncertainty is involved? 
• Does Samsung use what-if analysis and/or goal seeking in decision making?
• Does Samsung use decision trees in decision making? 
•  
• Following this phase of your evaluation, write a summary paper that addresses how the organization could improve in these areas. 

Min. of 500 words