CLC-External Factor Evaluation Matrix and Competitive Profile Matrix

In 500-700 words, What steps could be taken to improve Southwest Airline’s competitive advantage to it’s rivals: American Airline and United Airline.

Be sure to cite three to five relevant and credible sources in support of your content. Use only sources found at the GCU Library, corporate websites, or those provided in Topic Materials.

While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

You are required to submit this assignment to LopesWrite. Refer to the LopesWrite Technical Support articles for assistance.

Hello, this is a group assignment. I’ve attached the completed part of the assignment for clues. Please use the sources in provided material, thanks