11 a digital dashboard is an electronic medium used to output data in the reporting 4310895

11) A digital dashboard is an electronic medium used to output data in the reporting process.

12) Noninteractive analyses use a predetermined structure for their output.

13) RFM analysis produces interactive reports to analyze purchasing patterns.

14) An RFM analysis analyzes and ranks customers based on demographic characteristics.

15) An RFM analysis considers how recently a customer has ordered and how much the customer has spent.

16) An RFM score of 555 (R=5; F=5; M=5, on a scale of 1-5) indicates that the customer frequently purchases expensive items.

17) In an RFM analysis conducted on a scale of 1 to 5, an M score of 5 is assigned to 20 percent of the customers who spend the least on orders.

18) Online analytical processing is a common term used for noninteractive reporting.

19) OLAP provides the ability to analyze data using basic operations such as sorting, grouping, calculating, filtering, and formatting.

20) An OLAP measure is the item that is to be summed, averaged, or otherwise processed in the OLAP report.