White Paper – Barriers to Entry

Conduct research surrounding potential barriers to entry for newcomers into asset-based supply chain and logistics. 

Taking the vantage point of a consulting firm, 

write a short white paper whose audience is a client that is considering starting-up an asset-based supply chain and logistics company. 

The paper will provide a solution for a new-comer’s entry into asset-based supply chain and logistics.

Specific sections to your white paper should include:

• Define the audience and their concerns;
• Potential barriers to entry for new-comers;
• Compare and contrast potential barriers for an asset-based new-comer versus non-asset based new-comer;
• Provide a recommended solution as to which approach (asset vs. non-asset) is best;
• Summarize the potential benefits and return on investment from your recommendation;
• Conclusion.

Should be at least 600 words in length.