White Paper – Barriers to Entry
Conduct research surrounding potential barriers to entry for newcomers into asset-based supply chain and logistics.
Taking the vantage point of a consulting firm,
write a short white paper whose audience is a client that is considering starting-up an asset-based supply chain and logistics company.
The paper will provide a solution for a new-comer’s entry into asset-based supply chain and logistics.
Specific sections to your white paper should include:
- Define the audience and their concerns;
- Potential barriers to entry for new-comers;
- Compare and contrast potential barriers for an asset-based new-comer versus non-asset based new-comer;
- Provide a recommended solution as to which approach (asset vs. non-asset) is best;
- Summarize the potential benefits and return on investment from your recommendation;
- Conclusion.
Should be at least 600 words in length.